A Customer Loyalty Story

Do You Know What Drives Your Customers To Be Loyal? I’m taking a break from my new book series because who doesn’t like to eat? If you said you, stop reading right now, you won’t get the point. Assuming you answered in the affirmative and are still reading let me share a secret with you…my…

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Do You Truly Understand Your Market?

An honest analysis of your market is a major success factor. We are now ½ way through my series I call the “Framework for Business Development” that I started in May. The series is meant to complement “Mitch’s Pocket Guide to a Great Business Plan”, which is a high-level overview of the information you should…

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Defining the Solution You Have to My Problem

Have you defined a complete solution to a market problem? Hopefully you have been following along with this string of blogs.  This is the 4th in my “Framework of Business Development” series.  Defining your business, testing and validating your assumptions, and documenting your findings are all requirements to establish a strong base for business success.…

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